Design and Construction - Social Progress
What is the context of European building?
It would be wrong to attribute European architecture to one material and one method of
construction.
Nevertheless, we can justly maintain that throughout Europe, bricks and tiles have shaped
the built environment for centuries. Generations of European architects, builders,
bricklayers and tilers have used them to build villages, towns and cities.
Such widespread use is not accidental; Europeans have been aware of the technical and
aesthetic qualities of clay building products for centuries.
The versatility of clay building products has allowed their adaptation to new techniques
and methods of construction, while the constant introduction of new colours and sizes and
the improvement of technical performance has challenged designers.
As the European building context is constantly evolving, so clay building products are being continuously reconfigured. Innovation allows them to meet the requirements of the 21st century whilst preserving our built heritage.
BRICKS AND TILES FORM THE BASIS OF THE EUROPEAN BUILDING TRADITION!
They are the link between our architectural heritage and our future!
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